The devices that power your frontline are the heart of your operations. Your Zebra scanners, printers, and mobile computers function as the critical link between your physical and digital worlds.
Imagine a customer walking into your store, smartphone in hand. An item they desperately want sits out of stock on the shelf. Within seconds, they locate that exact product on a competitor’s app, and with a few taps, the sale vanishes completely.
In logistics, what you can’t see can hurt you. Every moment a package is unaccounted for between scans represents a blind spot, a gap in the story of its journey.
A significant shift is coming to the European retail landscape. New regulations signal the end of wasteful practices and the beginning of a more transparent, circular economy.
When we work together with our partners, colleagues, and technology experts, we feel a powerful sense of community and shared purpose.
April 2026 marks 10 years of Zebra’s award-winning PartnerConnect programme. The anniversary comes at a pivotal moment for the channel, not least with AI turning more frontline tasks into intelligent operations performed and overseen by an increasingly informed and connected frontline workforce.
Product recalls represent a massive threat to food and beverage manufacturers. One industry financial analysis estimates the average direct cost of a single incident at $10 million.
AI-driven frontline operations will require companies to develop new capabilities that augment their current approach. Previously we explored how Asset Visibility delivers a complete, real-time view of the entire frontline environment, critical to provide AI models with knowledge of the current situation.
Bringing together thousands of the brightest minds in our industry at our Channel Partner Summit sparks incredible collaboration and reinforces a fundamental truth about our business: technology alone does not solve challenges, people do.
If you attended the National Retail Federation (NRF) Big Show this year, you might have seen a few eye-catching cars navigating the busy streets of New York, wrapped in the iconic Zebra stripes and featuring our name alongside our latest acquisition, Elo.
As leaders, we constantly pursue new ways to improve operational efficiency and empower our people. We invest in digital tools to make work simpler and more productive. Yet, when I connect with frontline workers in retail, logistics, and manufacturing, I often witness a disconnect between our intentions and their reality.
The first half of 2026 has been a period of rapid technological evolution, but our core mission at Zebra remains unchanged: ensuring that every frontline worker is visible, connected, and fully optimized.
In today’s demanding business environment, challenges like labor shortages and supply chain disruptions test the resilience of every organization as the pressure to deliver better results with fewer resources is constant.
Legendary ice hockey player Wayne Gretzky famously said, “You miss 100% of the shots you don’t take.” In the highly competitive footwear retail market, this translates to an absolute truth: you miss 100% of the sales you cannot fulfill.
A recent story that caught my eye involved a rather audacious theft. Somewhere on a route between Italy and Poland, thieves made off with a truck carrying twelve tons of chocolate bars.
In my conversations with customers and manufacturing leaders across Vietnam, there is a palpable energy right now. As global supply chains diversify, our local manufacturing sector is experiencing breathtaking growth.
Across the transportation and logistics industry, AI continues its transformation from a future concept to a daily reality. In the back office, leaders successfully leverage AI and intelligent software solutions to refine demand forecasting and optimise asset visibility.
Food and beverage facility leaders face a difficult reality. A significant labor crisis continues to challenge the manufacturing sector, creating immense pressure to hit production forecasts and reduce downtime.
In the next edition of our Winning Together blog series, I want to talk about how one of the best parts of my role as CMO of Zebra is the opportunity to talk with our customers and partners. The early part of the year is a great time to gather with them in person at trade shows like NRF and our Channel Partner Summits.
The manufacturing landscape across the Asia Pacific region faces a profound operational shift. As organizations digitize their factory floors and supply chains, they encounter a critical intersection of human workforce dynamics and technological advancement.
The familiar barcode, a staple of commerce for over 50 years, triggers the checkout beep we all know. It reliably tells a scanner a product's identity, its Global Trade Item Number (GTIN).
The Wall Street Journal recently recognized Zebra Technologies as a global Top 10 company for AI Readiness. Earning a spot next to major tech innovators validates our strategic focus on AI for the frontline of business.
The most critical part of any package’s journey is the final 50 feet. It’s a moment filled with anticipation for the recipient, but also potential anxiety.
Manufacturing and logistics leaders face a complex, shifting landscape. The relentless pace of e-commerce, persistent labor shortages, and rising consumer expectations demand a new approach to operational strategy.
At the start of each year, CES offers a compelling glimpse into the future of technology. While much of the focus is on the latest consumer innovations, I find the most impactful story of technological evolution unfolds outside the main event.
At Zebra Technologies, we believe in the power of collaboration to create a more inclusive world. We have made a commitment to improving accessibility, and we are proud to work with third parties to ensure our hardware and our partner’s software applications
For years, a significant hurdle blocked the path toward truly intelligent, automated operations on the manufacturing floor. In environments prioritizing network integrity, particularly in automotive production, strict policies often ban Bluetooth® devices.
In today's fast-paced digital economy, the frontline of business pulses with activity.
Inside a bustling food and beverage facility, the smooth movement of materials dictates the pace of production. Any delay in getting raw ingredients to the line or moving finished goods to the warehouse creates a bottleneck.
Bringing our partners together from across Latin America for our Channel Partner Summit always creates a unique and powerful reminder that our greatest achievements happen when we work in concert toward a common goal.
Each January, the tech world converges on Las Vegas for the Consumer Electronics Show (CES), offering a preview of the future. We see smarter homes, next-generation gadgets, and brilliant displays.
As leaders in the manufacturing industry, we constantly navigate a landscape of disruption. From volatile supply chains and fluctuating market demands to persistent labor shortages, the pressure to perform is immense. Many of us have turned to digital transformation as the answer, and rightly so.
AI commands headlines and captures imaginations, promising a future of unparalleled efficiency. Yet for executives leading operations in retail, manufacturing, and transportation, the practical application of AI often feels distant from the hype.
In the fast-paced world of retail, your team relies on a growing arsenal of mobile devices. Handheld computers manage inventory in the aisle, tablets process sales from anywhere on the floor, and wearables keep associates connected and informed.
Enterprise operations run on precision, yet a single unreadable barcode label threatens to halt your entire workflow. You rely on printers to keep products moving, but choosing cheap, non-certified supplies often introduces unexpected chaos into your daily processes.
I recently had the pleasure of joining a fascinating discussion with Deborah Weinswig of Coresight Research and my colleague, Chip Yager from Zebra Technologies. We explored the evolving landscape of self-service technology in retail.
As leaders in the manufacturing sector, we stand at a pivotal moment. The pressures of global competition, rising consumer expectations, and supply chain volatility push us to innovate constantly.
I am drawn to extraordinary people. People that do things above and beyond the call of duty. My friendship group comprises sports champions, business entrepreneurs and adventurers. Intelligent, confident people that excel in a multitude of outlets, and rarely follow the norm. Which is why I felt so at home. I was surrounded by a room full of people I felt in awe of. Not sports heroes or boardroom execs but people that show up every day and make the world a better place. People that deal with the deprived, those with complex health issues - physical and mental. They operate calmly in situations that would fill me with fear. The most unsung of heroes. Community nurses.
Picture this: David, an employee in a bustling store, notices a customer who looks frustrated as she is searching through the jeans display.
In the fast-paced world of frontline operations, where distribution centers race to ship packages, retail stores are crowded with shoppers, and manufacturing plants strain to meet tight schedules, it is increasingly difficult to orchestrate all the simultaneous activities it takes to be successful. Companies are finding that they need to track more information than ever – accurate, real-time information.
Although there’s a growing understanding of how autonomous mobile robots (AMRs) can reduce warehouse travel, we need to be asking a much more important question. How can a real-world operation transform the efficiency of its fulfillment workflows by optimizing both robots and people?
If you’ve ever wrestled with outdated workstations, limited connectivity, or technology that feels more like a barrier than a tool, you’re not alone. Across industries, from retail and healthcare to logistics and manufacturing, the need for smarter, more flexible solutions is clear. The ZEC500 Enterprise Computer isn’t just another device. It’s a way to untangle the complexities of modern workflows and create a seamless, efficient experience for businesses, their employees and customers alike.
I’ve spent over four decades working on technology solutions that support businesses, and I can confidently say there’s never been a more exciting or challenging time to innovate for the frontline. Recently, I joined a webinar with guest speaker Denise Lund, Research Vice President, Worldwide Telecom and Unified Communications at IDC and my Zebra colleague Bethany Wiegand. The discussion centered on the mounting pressures of the retail frontline and how Unified Communication and Collaboration (UC&C) solutions, like Zebra Workcloud Sync, are stepping in to help.
The world is changing fast, and so is your frontline. Whether you’re in retail, manufacturing, transportation and logistics (T&L), or healthcare, you’ve likely felt the pressure to do more with less.
The challenges facing AI today, such as data scarcity and quality concerns, might seem daunting, but they also present an opportunity. By turning to the wealth of data generated on the frontline, businesses can create more intelligent, efficient, and adaptive systems.
Unlock the full potential of AI in your business operations by integrating automated data capture. Discover how tools like RFID tags, barcodes, and environmental sensors can provide AI with the comprehensive data it needs to make smart decisions, spot patterns, and enhance efficiency. Ensure real-time visibility and seamless data access to empower AI-driven insights and streamline your operations. Learn from Andy Zosel’s expert insights in this latest Forbes Technology Council article on leveraging AI and data capture for superior business intelligence.
Discover how hospitals are navigating the complex landscape of artificial intelligence in “Are Hospitals Taking a Gamble on AI? Part One” by Lorna Hopkin, Marketing Lead, Healthcare EMEA at Zebra Technologies. Set against the backdrop of the HIMSS 2025 conference in Las Vegas, the article explores the role of AI in healthcare, from streamlining administrative tasks to enhancing clinical practices like radiology and patient predictions. Dive into discussions on AI governance, digital maturity, and the challenges and opportunities AI presents in transforming healthcare efficiency. Stay tuned for part two, which delves deeper into overcoming data and connectivity hurdles.
Today is an important day for Zebra as the company unveils its brand refresh. While our logo hasn’t changed, our new brand platform, “Better Every Day” represents a strategic evolution and tighter alignment with modern technology trends which recognize the impact that automation and AI are having on frontline workflows.
How can you ensure that perishable items, such as fresh foods, beverages, and pharmaceuticals, carried in refrigerated “reefer” containers, maintain the correct temperatures throughout their journeys?
I am thrilled to share insights into the upcoming Frontline AI Summit, an exclusive, director-level event designed for senior executives across all industry verticals. The summit will showcase AI technology and explore adoption challenges for organizations deploying AI in frontline operations. Attendees will benefit from the diverse perspectives of top executives, each presenting their unique point of view on how AI is transforming their sectors and what it means for the future of frontline work. The Frontline AI Summit is your opportunity to engage with fellow leaders and technology partners, gain actionable strategies, and shape the next chapter of AI-driven success for frontline teams.