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For logistics and postal leaders, the last mile has become the most critical and complex part of the entire supply chain. The pressure to improve its efficiency is immense, driven by the relentless growth of e-commerce, soaring customer expectations for speed and the high operational cost of failed deliveries.
Enterprise operations run on precision, yet a single unreadable barcode label threatens to halt your entire workflow. You rely on printers to keep products moving, but choosing cheap, non-certified supplies often introduces unexpected chaos into your daily processes.
Zebra's Channel Partner Summit provides a vital opportunity to connect with the partners who help us deliver solutions to our customers every day. This year’s conversations centered on Winning Together.
The devices that power your frontline are the heart of your operations. Your Zebra scanners, printers, and mobile computers function as the critical link between your physical and digital worlds.
A significant shift is coming to the European retail landscape. New regulations signal the end of wasteful practices and the beginning of a more transparent, circular economy.
At the start of each year, CES offers a compelling glimpse into the future of technology. While much of the focus is on the latest consumer innovations, I find the most impactful story of technological evolution unfolds outside the main event.
AI commands headlines and captures imaginations, promising a future of unparalleled efficiency. Yet for executives leading operations in retail, manufacturing, and transportation, the practical application of AI often feels distant from the hype.
The first half of 2026 has been a period of rapid technological evolution, but our core mission at Zebra remains unchanged: ensuring that every frontline worker is visible, connected, and fully optimized.
Legendary ice hockey player Wayne Gretzky famously said, “You miss 100% of the shots you don’t take.” In the highly competitive footwear retail market, this translates to an absolute truth: you miss 100% of the sales you cannot fulfill.
After navigating the energetic cacophony of NRF 2026, one thing is abundantly clear: the retail industry's conversation around AI has pivoted from the theoretical to the practical.
Retail associates often face overwhelming app fatigue. Disjointed communication tools and isolated point solution applications cause unnecessary friction during their daily shifts.
The familiar barcode, a staple of commerce for over 50 years, triggers the checkout beep we all know. It reliably tells a scanner a product's identity, its Global Trade Item Number (GTIN).
The Wall Street Journal recently recognized Zebra Technologies as a global Top 10 company for AI Readiness. Earning a spot next to major tech innovators validates our strategic focus on AI for the frontline of business.
Manufacturing and logistics leaders face a complex, shifting landscape. The relentless pace of e-commerce, persistent labor shortages, and rising consumer expectations demand a new approach to operational strategy.
At Zebra Technologies, we believe in the power of collaboration to create a more inclusive world. We have made a commitment to improving accessibility, and we are proud to work with third parties to ensure our hardware and our partner’s software applications
In a dynamic business environment, stability, reliability, and a clear path forward are not just beneficial – they are essential for success. As you navigate your technology investments, we want to reaffirm Zebra's unwavering commitment to being the partner you can trust, both now and in the future.
The energy at our recent Channel Partner Summit in Orlando felt palpable. Everywhere you turned, conversations buzzed with the potential of AI.
The retail landscape continues its rapid evolution, especially across the Asia Pacific region. Today’s shoppers enter stores with high expectations for a digitally enhanced journey.
In today’s demanding business environment, challenges like labor shortages and supply chain disruptions test the resilience of every organization as the pressure to deliver better results with fewer resources is constant.
Earlier this year, at our Channel Partner Summit, the buzz of excitement was unmistakable. The conversations with our partners, the lifeblood of our ecosystem, consistently circled back to a significant evolution in our industry.
In the fast-paced world of frontline operations, where distribution centers race to ship packages, retail stores are crowded with shoppers, and manufacturing plants strain to meet tight schedules, it is increasingly difficult to orchestrate all the simultaneous activities it takes to be successful. Companies are finding that they need to track more information than ever – accurate, real-time information.
It is with a profound sense of loss that we announce the passing of Ed Kaplan, a remarkable visionary, and the beloved co-founder of Zebra Technologies.
Over the last couple years, an unfortunate but true joke has circulated around the Zebra offices related to the fact that it was easier to buy an actual, real-life zebra online through your favorite search engine – in no more than three clicks – than it was to use our Zebra Technologies’ website (www.zebra.com) to buy one of our products. The good news: this is no longer the case with our new “How to Buy” experience!
Today is an important day for Zebra as the company unveils its brand refresh. While our logo hasn’t changed, our new brand platform, “Better Every Day” represents a strategic evolution and tighter alignment with modern technology trends which recognize the impact that automation and AI are having on frontline workflows.
Is friction friend or foe in retail? Most would argue the latter. But, what motivates a retailer to modernize stores more than friction (or the cost of friction)? Not much, right? That's why Rack Room Shoes’ CIO Brian Minnix viewed the four dozen friction points he found in his stores to be a source of opportunity for the retailer. He sits down with Zebra Retail Industry Principal Jim Musco to talk about the approach he took as a technologist, together with store operations team members, to improve the associate and shopper experience. He explains what he did, why he did it, and what he would do differently the next time.
