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The familiar barcode, a staple of commerce for over 50 years, triggers the checkout beep we all know. It reliably tells a scanner a product's identity, its Global Trade Item Number (GTIN).
At the start of each year, CES offers a compelling glimpse into the future of technology. While much of the focus is on the latest consumer innovations, I find the most impactful story of technological evolution unfolds outside the main event.
Legendary ice hockey player Wayne Gretzky famously said, “You miss 100% of the shots you don’t take.” In the highly competitive footwear retail market, this translates to an absolute truth: you miss 100% of the sales you cannot fulfill.
Latin America’s fields and farms feed a significant portion of the world. The region produces more than a third of global agricultural exports, from Colombian coffee to Brazilian beef.
AI commands headlines and captures imaginations, promising a future of unparalleled efficiency. Yet for executives leading operations in retail, manufacturing, and transportation, the practical application of AI often feels distant from the hype.
Retail associates often face overwhelming app fatigue. Disjointed communication tools and isolated point solution applications cause unnecessary friction during their daily shifts.
Manufacturing and logistics leaders face a complex, shifting landscape. The relentless pace of e-commerce, persistent labor shortages, and rising consumer expectations demand a new approach to operational strategy.
I recently had the privilege of joining a host of industry leaders and innovators at the 40th GS1 Global Healthcare Summit. The energy at the conference felt distinct. In every session and conversation, a shared purpose resonated: to tackle the immense pressures on our healthcare systems not as individual organizations, but as a connected ecosystem.
The Wall Street Journal recently recognized Zebra Technologies as a global Top 10 company for AI Readiness. Earning a spot next to major tech innovators validates our strategic focus on AI for the frontline of business.
Inside a bustling food and beverage facility, the smooth movement of materials dictates the pace of production. Any delay in getting raw ingredients to the line or moving finished goods to the warehouse creates a bottleneck.
For years, a significant hurdle blocked the path toward truly intelligent, automated operations on the manufacturing floor. In environments prioritizing network integrity, particularly in automotive production, strict policies often ban Bluetooth® devices.
Product recalls represent a massive threat to food and beverage manufacturers. One industry financial analysis estimates the average direct cost of a single incident at $10 million.
The energy at our recent Channel Partner Summit in Orlando felt palpable. Everywhere you turned, conversations buzzed with the potential of AI.
In a dynamic business environment, stability, reliability, and a clear path forward are not just beneficial – they are essential for success. As you navigate your technology investments, we want to reaffirm Zebra's unwavering commitment to being the partner you can trust, both now and in the future.
A recent story that caught my eye involved a rather audacious theft. Somewhere on a route between Italy and Poland, thieves made off with a truck carrying twelve tons of chocolate bars.
The air at a FIRST® Robotics competition crackles with a unique energy. You feel a powerful mix of excitement, intense focus, and pure ingenuity.
After two decades in the transportation and logistics (T&L) sector, I find its constant motion continues to fascinate me. Our industry serves as the circulatory system for the global economy, and its pulse reflects the pressures and priorities of our time.
The retail landscape continues its rapid evolution, especially across the Asia Pacific region. Today’s shoppers enter stores with high expectations for a digitally enhanced journey.
After navigating the energetic cacophony of NRF 2026, one thing is abundantly clear: the retail industry's conversation around AI has pivoted from the theoretical to the practical.
In today’s demanding business environment, challenges like labor shortages and supply chain disruptions test the resilience of every organization as the pressure to deliver better results with fewer resources is constant.
Enterprise operations run on precision, yet a single unreadable barcode label threatens to halt your entire workflow. You rely on printers to keep products moving, but choosing cheap, non-certified supplies often introduces unexpected chaos into your daily processes.
Earlier this year, at our Channel Partner Summit, the buzz of excitement was unmistakable. The conversations with our partners, the lifeblood of our ecosystem, consistently circled back to a significant evolution in our industry.
Each January, the tech world converges on Las Vegas for the Consumer Electronics Show (CES), offering a preview of the future. We see smarter homes, next-generation gadgets, and brilliant displays.
The devices that power your frontline are the heart of your operations. Your Zebra scanners, printers, and mobile computers function as the critical link between your physical and digital worlds.
For logistics and postal leaders, the last mile has become the most critical and complex part of the entire supply chain. The pressure to improve its efficiency is immense, driven by the relentless growth of e-commerce, soaring customer expectations for speed and the high operational cost of failed deliveries.
Retailers today navigate a fiercely competitive environment. Consumers expect, and demand, seamlessly connected shopping experiences, whether they shop online or in-store.
A significant shift is coming to the European retail landscape. New regulations signal the end of wasteful practices and the beginning of a more transparent, circular economy.
Zebra's Channel Partner Summit provides a vital opportunity to connect with the partners who help us deliver solutions to our customers every day. This year’s conversations centered on Winning Together.
After more than two decades in nursing, I witnessed firsthand the constant race against time. Clinicians rush from patient to patient, their days a whirlwind of alerts, calls, and documentation.
At Zebra Technologies, we believe in the power of collaboration to create a more inclusive world. We have made a commitment to improving accessibility, and we are proud to work with third parties to ensure our hardware and our partner’s software applications
The first half of 2026 has been a period of rapid technological evolution, but our core mission at Zebra remains unchanged: ensuring that every frontline worker is visible, connected, and fully optimized.
In my conversations with customers and manufacturing leaders across Vietnam, there is a palpable energy right now. As global supply chains diversify, our local manufacturing sector is experiencing breathtaking growth.
The manufacturing landscape across the Asia Pacific region faces a profound operational shift. As organizations digitize their factory floors and supply chains, they encounter a critical intersection of human workforce dynamics and technological advancement.
Healthcare professionals today navigate immense pressure. Disconnected systems and administrative burdens often pull their focus from the critical work of patient care.
In part one of the series, I shared my experience attending Zebra’s inaugural RFID Forum in Prague. As we continue our journey through our first-ever RFID Forum, it’s evident that RFID is not just a buzzword but a pivotal technology driving tangible change across industries.
The way we work is changing, and it’s happening fast. Across industries like manufacturing, retail, and transportation and logistics (T&L), businesses are embracing smarter, faster, and more connected ways of working. Why? Because the world demands it. Customers expect flawless service, employees want meaningful roles, and companies need to stay resilient in the face of constant change. But how do we get there? The answer lies in intelligent operations.
In the fast-paced world of retail, staying ahead of changing consumer demands is more challenging than ever. As retailers strive to enhance customer experiences and maintain competitiveness, many are turning to the transformative power of artificial intelligence (AI). Zebra Technologies is at the forefront of this movement, offering AI solutions that unlock the potential of frontline operations, allowing retailers to make smarter business decisions.
Label printing plays an important role in ensuring operational efficiency, product traceability, and regulatory compliance in industries like manufacturing, transportation & logistics, retail, and healthcare. Whether it's labeling parts on a production line, shipping packages, tagging retail inventory, or identifying medical supplies, the accuracy and consistency of labels directly impact business outcomes and the global supply chain.
An RFID thread connected to the right frequency makes it easy for manufacturers to relay critical intel on garments to retailers and shoppers.
Every September, we at Zebra Technologies take time to reflect on what truly drives our success: the extraordinary people and organizations that make up our partner ecosystem. This year, as we mark the fifth anniversary of Partner Appreciation Month, it feels especially meaningful. Five years of celebrating the collaboration, innovation, and trust of the people and partnerships that define Zebra’s success.
Hello, everyone! I’m Kassaundra McKnight-Young, Zebra Technologies’ Chief Nursing Informatics Officer (CNIO), and I’m thrilled to introduce Conversations with a CNIO, a podcast dedicated to exploring the intersection of healthcare and technology.
In the fast-paced world of frontline operations, where distribution centers race to ship packages, retail stores are crowded with shoppers, and manufacturing plants strain to meet tight schedules, it is increasingly difficult to orchestrate all the simultaneous activities it takes to be successful. Companies are finding that they need to track more information than ever – accurate, real-time information.
It is with a profound sense of loss that we announce the passing of Ed Kaplan, a remarkable visionary, and the beloved co-founder of Zebra Technologies.
Over the last couple years, an unfortunate but true joke has circulated around the Zebra offices related to the fact that it was easier to buy an actual, real-life zebra online through your favorite search engine – in no more than three clicks – than it was to use our Zebra Technologies’ website (www.zebra.com) to buy one of our products. The good news: this is no longer the case with our new “How to Buy” experience!
Chuck Bolen explores the critical importance of mobile device security for businesses, drawing a unique analogy to jeans with “holes.” The article highlights the potential risks of cybersecurity breaches, emphasizing that both small and large businesses can suffer lasting consequences. Bolen engages with mobile device security experts Erv Comer and Adam Arruda to discuss whether there’s a definitive approach to mobile security or if it’s more nuanced, based on risk tolerance and vulnerability.
Is friction friend or foe in retail? Most would argue the latter. But, what motivates a retailer to modernize stores more than friction (or the cost of friction)? Not much, right? That's why Rack Room Shoes’ CIO Brian Minnix viewed the four dozen friction points he found in his stores to be a source of opportunity for the retailer. He sits down with Zebra Retail Industry Principal Jim Musco to talk about the approach he took as a technologist, together with store operations team members, to improve the associate and shopper experience. He explains what he did, why he did it, and what he would do differently the next time.
Retail has always fascinated me. It’s a dynamic industry that demands constant attention to detail, an ability to adapt, and a focus on solving problems that can threaten both profits and customer trust.
Today is an important day for Zebra as the company unveils its brand refresh. While our logo hasn’t changed, our new brand platform, “Better Every Day” represents a strategic evolution and tighter alignment with modern technology trends which recognize the impact that automation and AI are having on frontline workflows.
Working in retail today is more challenging than ever. The pressure on frontline workers has reached unprecedented levels, with 59% of them considering quitting their jobs in the past year alone.
It was a privilege to welcome back former NFL linebacker, entrepreneur, and philanthropist Brandon Copeland to our latest episode of Chalk Talk.
Frontline workers are the backbone of retail operations, yet their challenges often go unnoticed. From juggling demanding schedules to managing inventory discrepancies and navigating volatile pricing environments, the frontline faces significant hurdles daily. We offer solutions designed to address these pain points head-on. Through Workcloud Shift, Workcloud Inventory Visibility, and Workcloud Lifecycle Pricing, we are transforming how frontline workers do their jobs, fostering connected collaboration, and driving operational excellence.
Office Depot, a global leader in office supply retail, tackled operational challenges head-on by adopting Zebra Technologies’ Workcloud Workforce Optimization Suite.
Retail operations generate vast amounts of data every day. This data, which includes sales transactions, inventory levels, customer interactions, and employee actions, holds the key to understanding and resolving operational issues. However, traditional data analysis methods often fall short, struggling to address the multi-step nature of many retail problems.
It is with deep sadness and immense gratitude that we remember Edward Donald Barkan, Senior Fellow at Zebra Technologies and a true pioneer in Automatic Identification and Data Capture (AIDC). While we mourn his loss, we celebrate a life defined by innovation, inspiration, and humanity.
Many frontline jobs have become harder to do over the last decade. That’s why we have further accelerated our innovative approach at Zebra since making our largest acquisition 10 years ago. We want to create new ways of working to help make frontline jobs more efficient, impactful, and fulfilling. Learn more about how we're driving advancements that help frontline workers.
We’ve found a way to package many of our products without using plastic…and without compromising their quality in transit. Check this out.
We hear a lot about the potential dangers of BPA and BPS. That's why the labels going on every package, product, customer pickup order, or patient (wristband) should be phenol-free – especially since there’s now a phenol-free label option for almost every application. This isn't just a concern with food labels. But when was the last time you checked what was in the labels you use across your business? If you can't remember or don't think you ever have, read this blog post to find out what you do and don't want to see in your labels then go check the labels you're buying to see if it might be time to make a change.
What do 3D printing, Nikola Tesla, pharmaceutical production, the future of healthcare, and farming on Mars all have in common? Check out the podcast below to find out!
The food wasted annually – the ~1.3 billion tons of food that ends up in the landfill – contains enough calories to feed approximately three billion people for a year! So, why is even a single person experiencing food insecurity or hunger right now? There is clearly enough food being produced to feed everyone on the planet today and then some. In this blog post, Leo Lowy takes a closer look at the root causes of food waste and loss as well as the technology tools that could be applied right now to stop food waste in its tracks at a global level. Read his recommendations.
Shoppers expect the same things from retailers they always have, including convenience and quality. But it’s seemingly more difficult for retailers to deliver those things now. Why is that? And what can they do to fix it? Here's one retail strategist's perspective.
As sustainability reporting leaps up boardroom agendas, a byproduct of enhanced visibility is uncovering the most secretive malware.
You can’t just bolt on AI and expect things to get better. If you don’t take these steps first, AI use will only add to your care team’s workload, detract from patient care, and multiply your IT spend.
Find out why you must put your workers’ mobile experiences first when modernizing your SAP warehouse. Plus, learn about the seven things you must do to ensure you are addressing your frontline warehouse workers’ needs when making warehouse management system (WMS) and workflow changes.
The best part is that many of their suggestions about how to invest in women don’t require money – just effort.
Do you know exactly when, where and why losses are happening within your operations? If not, it will be hard to figure out how to prevent them, fix inventory distortion, and eliminate friction within your operations. So, let’s talk about loss detection.
Donating blood doesn’t take much time or effort. We’ve done it 10,000+ times in the past 20+ years… in just one city! But 97% of people haven’t donated once...ever. Help us change that.
You need to know everything there is to know about deep learning OCR, a new AI-based text reading tool, mainly because it’ll tell you what you need to know about so many things – such as your products’ quality and status.
The traditional 1D barcode scanner isn’t going to help you see and intervene when losses occur at the point of sale (POS). Nor will it reduce the number of interventions required by retail store associates or restaurant workers. But retail leader Mark Thomson has seen something that will. He explains in his latest blog post.
In a very candid conversation, tech industry leader Tim Stoddard shares the best way to steer your career and life so that you become who you want rather than who others want you to be.
Cleaning up the physical space and processes in your receiving area might feel like a big step, but it’s the best first step given receiving sets the tone for the rest of your warehouse operations. Here are eight things you can do to drive noticeable improvement quite easily.
Were exactly should RFID, machine vision and other automation technologies be used within the reverse logistics chain? Alex Whiting, founder of MiTEQ, reveals what he’s found to work best.
What are the little things you wish you could change about your current barcode scanners? Do you wish they were physically smaller and easier to install and manage? Easier on the eye? Something else? Well, don't compromise when you're choosing barcode scanners for your business. Why? You don't have to anymore. Read this blog post to learn how the issues you've had with your scanners were recently solved.
AI is changing the future of advanced analytics and anomaly detection in retail. Here’s how.
There's a lot more to consider than just the temperature rating when choosing a handheld mobile computer or tablet – or even an RFID reader, barcode scanner, printer, or wearable – for use in cold chains (or cold weather). So, Andre Luecht took the time to detail what other factors influence the performance of technology devices, accessories and supplies in different types of cold settings so that you always make the right choice for your operation the first time.
The thinking used to be that a warranty plan was enough to protect business mobile devices, scanners, and printers. Here’s why that thinking has proven to be flawed.
What can different wireless and location technologies really do? What can they not? If you want truth and transparency, read this blog post. It sheds light on some eye-opening facts.
If you want to know exactly where your Zebra Android mobile devices are within your facilities, the you'll want to find out how the 802.11mc fine time measurement (FTM) locating feature works. You'll also want to turn it on across your Wi-Fi network and Zebra devices. (There's no extra cost.) Learn more.
There are many things happening behind the scenes from a security and performance perspective that requires intervention (and likely an upgrade) right now if you're front-line workers are using older Android mobile devices. Find out which Android devices are affected and how their continued use could impact your business.
You may feel like you’re at a deficit right now, but there are three easy ways to combat that feeling. Find out how to approach business (and life) when it seems like you’re overburdened to get that big break.
While buying technology online for your business can be convenient in the short-term, in some situations buying from a sales rep can save you time, budget, and a headache long-term. Here's when you should buy online versus direct from a person.
They say there’s two sides to every story. Well, now there’s at least two viable machine vision solutions to every problem when you invite both seasoned and early career vision system engineers to the table, and that’s making it easier to see the right path forward. These two engineers (from different generations) explain why.
It's standard procedure for you to get a wristband when you go to the hospital as it helps healthcare providers confirm your identity and update your patient records. But have you ever stopped to think about how much this technology actually helps you get the care you need? Lorna Hopkin didn't until recently, when a trip to the "birth place" of Zebra wristbands helped her appreciate just how much this technology is protecting her and her family every day. Find out what she learned.
Talk to POS Qatar — Official Zebra Reseller in Qatar Doha Ar-Rayyan, Qatar · +974 4444 0834 · info@posqatar.com Zebra hardware, software & frontline solutions — sold and supported locally by POS Qatar. Related solutions from
Technology has enabled new forms of cultural expression and connectivity on a global scale, profoundly influencing and preserving Black culture. It has also empowered Black creators, including engineers, to elevate their art. Here’s how.
Kristen Ludwig is taking a different approach to customer experience design, advocating for technology customers and end-users of all abilities to have representation in business decisions and are fully supported in their work. See if it could help your organization, too.
From multiple substrate applications to automated compliance checks, the team at Cobalt Systems has come up with some interesting techniques to affix and validate labels on almost anything using common technology such as industrial printers and industrial scanners. Hear what they've done (and you can do) to the benefit of manufacturing, warehousing, distribution, and fulfillment operations.
Identity Guardian uses face biometrics and an encrypted barcode to prevent unauthorized users from seeing sensitive business data – and help authorized users access that data faster. Here’s how it works.
Zebra’s inclusive, innovative culture ensures our employees are empowered to bring their whole selves to work every day. Find out how.
Traditions may offer comfort, but they often deter the changes required for greater fulfillment and success – especially in business. So, how do you move past them without too much discomfort? Zebra's Chief People Officer, Jeff Schmitz, has some recommendations based on personal experience.
Cammy Shaheen shattered the glass ceiling for women. She also pulled many others through it behind her. Find out how she inspired inclusivity by helping women translate their non-technical skills to technology sector jobs.
PacSun thought it was struggling to meet e-commerce demand because of poor forecasting. Come to find out, that was only half the story (and issue). Find out what we learned once we started investigating the source of its fulfillment challenges, as it may be a hidden problem in your operations, too.
Are you a military service member or veteran? Don’t let your current or past affiliations define who you are or who you want to be. And don’t let your career history define your current self-worth, say these two Marines-turned-Zebras. Find out why they warn you not to attach your military experience to your identity.
There are so many new technologies being touted for healthcare, and so many new ways of working. Which ones really make a difference? One Zebra deeply embedded in the healthcare community provides her take based on others’ stories she heard at HIMSS '24.
Need to connect your Zebra printers to a new Android mobile device? Or want to know how to initiate a print job from a Zebra Android mobile device? There's an app for that...and it's free! Here’s everything you need to know about how to download and use the new Zebra Print app to print labels, PDFs, images, and more while on the move.
What does a “good” company culture look like? And does a good culture really influence customers' perception of your company - or purchases from your company - or just employees' perceptions? Zebra's Chief People Officer weighs in.
Learn more about what type of data is flowing from Zebra’s technology systems into ServiceNow asset management systems to help you keep tabs on all your assets without doing more than lifting a finger.
Why show your Pride? Why not? Why not show others who you are? Or that it’s okay for them to be who they are? Why are we even having to give reasons ‘why’?
Though meant to reduce theft, locking up products in your stores may be causing losses by deterring impatient shoppers from completing their purchase or complicating inventory management. Consider this instead.
We’ve added some new functionality to Zebra DNA Cloud as requested so you can more easily manage your workforce mobility solutions, including Workstation Connect.
AI does not start and end with ChatGPT (or whatever other generative AI is creating the most buzz). So, let’s talk about what AI means for your business, including your workers.
